Gaga's Fortnite frenzy, Unleash Your Inner Superstar!

Epic Games

Pop artist Lady Gaga will feature in Fortnite's Season 2 of Showcase Your Talent festival.

The season, running from today until April 22nd, offers players the chance to acquire various Lady Gaga-themed items, including the Chromatica Guitar and Chromatica Keytar. These items serve to gather construction materials from the environment.

By purchasing the season's Battle Pass, players can unlock musical tracks such as Nelly's "Ride Wit Me" featuring City Spud, Soundgarden's "Black Hole Sun," Topic with A7S's "Breaking Me," and "Poker Face," one of Lady Gaga's breakout hits from 2008.

Upon completing the pass, fans of the Mother Monster will receive the enigmatic Gaga outfit, replicating the ensemble she wore during her 2022 Chromatica Ball Stadium tour. Additionally, the in-game store will offer other Gaga-inspired items, including the black leather suit designed by Cecilio Castrillo, known for collaborations with Madonna and Beyoncé.

Other items available for purchase include the Chromatica Bass, Chromatica Microphone, the "Stupid Love" improvisation track, and the Tempest gesture. This collaboration underscores the entertainment industry's versatility in reaching new audiences through gaming.

Such partnerships have become increasingly common, with notable instances like Ariana Grande's virtual concert in Fortnite's Rift Tour event in 2021 and the virtual concert by the South Korean band Blackpink in PUBG Mobile.

Moreover, fashion brand Ralph Lauren launched the Race to Greatness brand experience within the Fortnite universe in 2022, marking the first consumer sale of the Polo x Fortnite P-Wing boot.

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In summary, Fortnite's collaboration with Lady Gaga exemplifies the expanding landscape of entertainment within gaming, offering players unique experiences and items inspired by their favorite artists.